{"shared_score":{"domain":"upm.com","geo_score":56.6,"letter_grade":"F","full_score":{"top_fixes":[{"icon":"📄","score":0,"prompt":"Create an llms.txt file at yourdomain.com/llms.txt.\nFormat:\n  # Domain name\n  > Brief description of your site\n  ## Sections\n  - [Page title](https://domain.com/page): Description of page\n  Full spec: https://llmstxt.org/","dimension":"llms.txt","dimension_id":"llms_txt","customer_summary":{"why":"En lille fil (llms.txt) fortæller AI-tjenester, hvad dit website handler om, og hvilke sider der er vigtigst. Den gør det nemmere at blive vist korrekt.","what":"Filen kan laves på få minutter. Bed din webansvarlige lægge den op — eller brug vores generator, som laver den for dig.","title":"Giv AI en 'menukort'-fil over dit website","tech_details":"Create an llms.txt file at yourdomain.com/llms.txt.\nFormat:\n  # Domain name\n  > Brief description of your site\n  ## Sections\n  - [Page title](https://domain.com/page): Description of page\n  Full spec: https://llmstxt.org/"}},{"icon":"⭐","score":0,"prompt":"Improve E-E-A-T signals:\n  1. Add author bios with credentials\n  2. Show certifications, memberships\n  3. Include customer cases and testimonials\n  4. Publish regular blog/articles showing expertise\n  5. Add SSL/HTTPS for trust\n  6. Show years of experience or founding year\n  7. AI-modeller henter 85% af brand-omtaler fra EKSTERNE domæner (ikke dit eget site) — invester i PR, G2-anmeldelser og branchemedier for at lukke autoritetsløkken\n💡 Authority loop: AI validerer dine claims ved at tjekke om de gentages på tværs af uafhængige, troværdige kilder — ét brand-ejet site er ikke nok","dimension":"E-E-A-T Content Quality","dimension_id":"eeat_quality","customer_summary":{"why":"AI-tjenester fremhæver virksomheder, der tydeligt viser erfaring og ekspertise — fx forfatternavne, 'Om os'-side og kundecases. Mangler det, vælges konkurrenten.","what":"Tilføj en fyldig 'Om os'-side, sæt navn og titel på jeres indhold, og vis kundeudtalelser eller cases.","title":"Vis hvem der står bag (troværdighed)","tech_details":"Improve E-E-A-T signals:\n  1. Add author bios with credentials\n  2. Show certifications, memberships\n  3. Include customer cases and testimonials\n  4. Publish regular blog/articles showing expertise\n  5. Add SSL/HTTPS for trust\n  6. Show years of experience or founding year\n  7. AI-modeller henter 85% af brand-omtaler fra EKSTERNE domæner (ikke dit eget site) — invester i PR, G2-anmeldelser og branchemedier for at lukke autoritetsløkken\n💡 Authority loop: AI validerer dine claims ved at tjekke om de gentages på tværs af uafhængige, troværdige kilder — ét brand-ejet site er ikke nok"}},{"icon":"🔗","score":20,"prompt":"Fix internal linking:\n  1. Add 3+ internal links per page\n  2. Use descriptive anchor text (not \"click here\")\n  3. Link to important pages from the homepage\n  4. Fix broken internal links","dimension":"Internal Links","dimension_id":"internal_links","customer_summary":{"why":"Links mellem dine egne sider hjælper både besøgende og AI med at finde dit vigtigste indhold. Få links = vigtige sider bliver overset.","what":"Tilføj links fra forsiden og populære sider til dine vigtigste ydelses-sider. Det kan du typisk selv gøre i dit website-system.","title":"Bind dine sider bedre sammen med links","tech_details":"Fix internal linking:\n  1. Add 3+ internal links per page\n  2. Use descriptive anchor text (not \"click here\")\n  3. Link to important pages from the homepage\n  4. Fix broken internal links"}},{"icon":"💬","score":45,"prompt":"Improve content structure for AI extraction:\n  1. Keep paragraphs 40-60 words — no text walls >100 words\n  2. Put the core answer in the first 60 words (BLUF)\n  3. Use tables for comparative data\n  4. Add stats, numbers, prices (factual density)\n  5. Use bold for key terms — guides AI attention\n  6. Brug 'Answer-First'-mønster: placer et 40-60 ord svar DIREKTE under hver spørgende H2/H3\n  7. Optimal RAG passage-længde: 134-167 ord — den semantiske sweet spot for AI-ekstraktion","dimension":"Content Citability","dimension_id":"content_citability","customer_summary":{"why":"AI-tjenester foretrækker korte afsnit, klare svar og konkrete tal. Lange tekstvægge bliver sprunget over — og så citerer AI konkurrenten i stedet.","what":"Del lange afsnit op, start hvert emne med selve svaret, og tilføj tal og priser hvor det giver mening. Vi kan også generere optimeret indhold for dig.","title":"Gør dine tekster nemmere for AI at citere","tech_details":"Improve content structure for AI extraction:\n  1. Keep paragraphs 40-60 words — no text walls >100 words\n  2. Put the core answer in the first 60 words (BLUF)\n  3. Use tables for comparative data\n  4. Add stats, numbers, prices (factual density)\n  5. Use bold for key terms — guides AI attention\n  6. Brug 'Answer-First'-mønster: placer et 40-60 ord svar DIREKTE under hver spørgende H2/H3\n  7. Optimal RAG passage-længde: 134-167 ord — den semantiske sweet spot for AI-ekstraktion"}},{"icon":"⚡","score":51,"prompt":"Improve page performance:\n  1. Optimize images (compress, use WebP, lazy load)\n  2. Minify CSS/JS\n  3. Enable browser caching\n  4. Use a CDN\n  5. Remove render-blocking resources","dimension":"Performance","dimension_id":"performance","customer_summary":{"why":"Langsomme sider giver dårligere placeringer og flere besøgende, der falder fra, inden siden er indlæst.","what":"De største gevinster er som regel at komprimere billeder og fjerne tunge elementer. Send den tekniske liste til din webansvarlige.","title":"Gør dit website hurtigere","tech_details":"Improve page performance:\n  1. Optimize images (compress, use WebP, lazy load)\n  2. Minify CSS/JS\n  3. Enable browser caching\n  4. Use a CDN\n  5. Remove render-blocking resources"}}],"dimensions":[{"id":"ai_crawler_access","icon":"🤖","name":"AI Crawler Accessibility","pass":true,"score":100,"issues":[],"weight":8,"fix_prompt":null},{"id":"server_side_rendering","icon":"🖥️","name":"Server-Side Rendering","pass":true,"score":100,"issues":["Content appears in HTML — SSR friendly ✓"],"weight":7,"fix_prompt":null},{"id":"llms_txt","icon":"📄","name":"llms.txt","pass":false,"score":0,"issues":["Ingen /llms.txt fundet — anbefales stærkt til AI-synlighed. Kald POST /llms-txt/generate/{customer_id} for at generere en automatisk."],"weight":6,"fix_prompt":"Create an llms.txt file at yourdomain.com/llms.txt.\nFormat:\n  # Domain name\n  > Brief description of your site\n  ## Sections\n  - [Page title](https://domain.com/page): Description of page\n  Full spec: https://llmstxt.org/"},{"id":"structured_data","icon":"📊","name":"Structured Data","pass":true,"score":50,"issues":["Mangler WebSite schema — hjælper AI med at identificere hjemmesidens rolle"],"weight":8,"fix_prompt":null},{"id":"basic_page_signals","icon":"📝","name":"Basic Page Signals","pass":true,"score":70,"issues":["Ingen H1-overskrift fundet — H1 er kritisk for AI-entitetsgenkendelse"],"weight":7,"fix_prompt":null},{"id":"content_citability","icon":"💬","name":"Content Citability","pass":false,"score":45,"issues":["Lav faktuel densitet — AI citerer oftere sider med tal, priser, årstal","BLUF (Bottom Line Up Front) mangler — kernen bør stå i første 60 ord","Ingen H2/H3-overskrifter fundet — svært for AI at udtrække struktur","Få fremhævede nøglebegreber — fed tekst guider AI-opmærksomhed"],"weight":8,"fix_prompt":"Improve content structure for AI extraction:\n  1. Keep paragraphs 40-60 words — no text walls >100 words\n  2. Put the core answer in the first 60 words (BLUF)\n  3. Use tables for comparative data\n  4. Add stats, numbers, prices (factual density)\n  5. Use bold for key terms — guides AI attention\n  6. Brug 'Answer-First'-mønster: placer et 40-60 ord svar DIREKTE under hver spørgende H2/H3\n  7. Optimal RAG passage-længde: 134-167 ord — den semantiske sweet spot for AI-ekstraktion"},{"id":"brand_entity","icon":"🏷️","name":"Brand Entity","pass":true,"score":80,"issues":["Ingen Wikipedia-side — højt signal for AI-autoritet"],"weight":8,"fix_prompt":null},{"id":"security","icon":"🔒","name":"Security","pass":false,"score":60,"issues":["Mangler X-Content-Type-Options: nosniff header","Mangler X-Frame-Options header","Mangler Strict-Transport-Security header (HSTS) — anbefales til AI-crawlere"],"weight":6,"fix_prompt":"Fix security issues:\n  1. Install SSL certificate (HTTPS)\n  2. Redirect HTTP → HTTPS (301 redirect)\n  3. Add security headers: X-Content-Type-Options, X-Frame-Options\n  4. Use HSTS header: Strict-Transport-Security: max-age=31536000; includeSubDomains\n  5. Use CORS: Access-Control-Allow-Origin for API endpoints"},{"id":"performance","icon":"⚡","name":"Performance","pass":false,"score":51,"issues":["PageSpeed: 51/100 — kan forbedres"],"weight":7,"fix_prompt":"Improve page performance:\n  1. Optimize images (compress, use WebP, lazy load)\n  2. Minify CSS/JS\n  3. Enable browser caching\n  4. Use a CDN\n  5. Remove render-blocking resources"},{"id":"mobile_adaptation","icon":"📱","name":"Mobile Adaptation","pass":true,"score":85,"issues":["122 faste pixel-bredder fundet — brug responsive enheder (%, rem)"],"weight":7,"fix_prompt":null},{"id":"internal_links","icon":"🔗","name":"Internal Links","pass":false,"score":20,"issues":["Kun 0 interne links — anbefal 5+ for AI-crawlbarhed"],"weight":6,"fix_prompt":"Fix internal linking:\n  1. Add 3+ internal links per page\n  2. Use descriptive anchor text (not \"click here\")\n  3. Link to important pages from the homepage\n  4. Fix broken internal links"},{"id":"eeat_quality","icon":"⭐","name":"E-E-A-T Content Quality","pass":false,"score":0,"issues":["Svag E-E-A-T profil — AI-søgemaskiner vurderer troværdighed som lav","Få troværdighedssignaler — tilføj autorbiografier, certificeringer, cases"],"weight":8,"fix_prompt":"Improve E-E-A-T signals:\n  1. Add author bios with credentials\n  2. Show certifications, memberships\n  3. Include customer cases and testimonials\n  4. Publish regular blog/articles showing expertise\n  5. Add SSL/HTTPS for trust\n  6. Show years of experience or founding year\n  7. AI-modeller henter 85% af brand-omtaler fra EKSTERNE domæner (ikke dit eget site) — invester i PR, G2-anmeldelser og branchemedier for at lukke autoritetsløkken\n💡 Authority loop: AI validerer dine claims ved at tjekke om de gentages på tværs af uafhængige, troværdige kilder — ét brand-ejet site er ikke nok"},{"id":"platform_optimization","icon":"🎯","name":"Platform Optimization","pass":false,"score":55,"issues":["Ingen FAQ-sektion fundet på forsiden — FAQ er den mest citerede type i AI-svar","Få spørgsmål-svar mønstre — AI citerer ofte direkte svar","Gennemsnitlig sætningslængde på 25 ord — kortere sætninger citeres bedre","Kun 0/2 community-validation signaler fundet — anbefal Trustpilot, G2, cases eller LinkedIn"],"weight":7,"fix_prompt":"Optimize for AI platforms:\n  1. Create an llms.txt file\n  2. Use FAQ schema (heavily cited by AI)\n  3. Write in a clear Q&A format where applicable\n  4. Keep sentences concise and factual\n  5. Include direct answers to common questions\n  6. Opret en dedikeret sammenligningsside — case study viser 40% af AI-citater kommer fra én /sammenlign side\n💡 Google AIO kræver perfekt match mellem Schema og synligt HTML — test altid i Rich Results Test.\n💡 Rankio casen: AI visibility gik fra 12→50 på 6 uger efter sammenligningsside + llms.txt"},{"id":"schema_recommendations","icon":"🗂️","name":"Schema Recommendations","pass":true,"score":65,"issues":["Mangler WebSite schema — hjælper AI med at identificere hjemmesidens rolle","Mangler FAQPage schema — FAQ citeres hyppigt i AI-svar","Mangler BreadcrumbList schema — strukturerer sidestien for AI"],"weight":7,"fix_prompt":null}],"letter_grade":"F","overall_geo_score":56.6},"created_at":"2026-07-11T17:20:36.333166+00:00"},"share_url":"/geo-score/share/c57dcca3c5e1","viewed_at":"2026-07-15T19:00:10.833614"}