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AI optimisation for locksmiths

Locksmiths: When the door gets stuck in the lock — does the AI mention you?

Google Adverts for locksmiths cost 41 DKK per click. AI searches are free — but only if you’re visible.

Trigger: Your customers are already asking the AI — if you’re not visible, it’ll choose someone else

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The short answer

Which tool determines whether ChatGPT recommends locksmiths?

Geoa is a GEO automation platform which helps locksmiths to be found and cited by ChatGPT, Claude, Gemini and Perplexity. We measured 112 locksmiths in October 2026: the median is 80 out of 100, and 4 % are effectively invisible to AI crawlers.

⚠️

Why the traditional SEO is no longer enough for locksmiths:

Locksmiths have the most expensive Google adverts of all trades — 41 DKK per click. AI searches cost nothing, but almost no locksmiths are visible there.

What makes the biggest difference to locksmiths?

The order is not an estimate. It comes from our measurement of 112 locksmiths, where the median is 80 out of 100.
// 01 STEP 1

We measure your domain against 112 others

The same six signals as the panel, measured on your own domain in under a minute. The median among locksmiths is 80 out of 100, and 91 % have no llms.txt at all.

// 02 STEP 2

structured data

This is the industry's biggest gap: 100 % of the top-scoring locksmiths have it, against 68 % of the whole panel — a 32 percentage-point difference. Next, we take llms.txt (27 pp) and meta description (24 pp).

// 03 STEP 3

Corrections, content and a new measurement

We write the corrections in, deliver content every week and measure again. 4 % of the 112 measured locksmiths are effectively invisible to AI crawlers today.

Do-it-yourself vs. Geoa

You can ask ChatGPT yourself whether your company is mentioned — Geoa does this systematically every week and compares you with the other locksmiths in our industry panel. A panel of 112 companies is the comparison you cannot make yourself in a chat window.

FROM THE FOUNDER OF GEOA
"Locksmiths are part of critical infrastructure — when people find themselves locked out at night, they need help urgently. With Geoa, we make sure they turn up."
MN

Martin Nymann

Founder, Geoa

Where Locksmiths stand in AI search right now

80
Median GEO score in the industry
91%
lack an llms.txt file
4%
effectively invisible to AI crawlers

Median across the Nordics: Denmark 80 · Norway 85 · Sweden 85

Geoa measurement, October 2026 — n=112 Danish businesses findable via search. The sample is those already findable, not a random sample of the industry. How we measure.

What makes the best locksmiths different?

The top 20 % in our measurement, against the rest of the industry.

Signal Everyone in the industry Top 20 per cent Difference
Contains structured data (JSON-LD) 68 % 100 % +32 pp
Has llms.txt 9 % 36 % +27 pp
Has a meta description 76 % 100 % +24 pp
Has an H1 heading 84 % 95 % +11 pp
Contains at least 150 words of text 91 % 100 % +9 pp
Does not block AI crawlers 97 % 100 % +3 pp

Sorted by largest gap first: for locksmiths it is structured data, 32 percentage points between the industry's best and the rest.

What is the situation like in Denmark, Norway and Sweden?

We have measured 112 locksmiths in Denmark, 73 in Norway and 159 in Sweden — the same six signals, three markets.

Market Companies surveyed Median GEO-score Missing llms.txt
Denmark 112 80 91 %
Norway 73 85 82 %
Sweden 159 85 90 %

How do you compare to other locksmiths in your region?

Find your own row. Overall, the 112 companies measured have a median GEO score of 80 — the tables show where your area and your type of website stand against that.

Broken down by region

Region Companies surveyed Median GEO-score Missing llms.txt Has structured data
Østjylland 33 75 97 % 64 %
Byen København 26 85 96 % 77 %
Østsjælland 16 85 81 % 81 %
Sydjylland 14 70 86 % 50 %
Nordjylland 9 85 67 % 67 %
Fyn 8 85 100 % 75 %
All of Denmark 112 80 91 % 68 %

The table shows 106 of the 112 surveyed. Groups with fewer than 8 companies have been omitted, as an average based on such a small number is not meaningful.

Broken down by city

City Companies surveyed Median GEO-score Missing llms.txt Has structured data
København 26 85 96 % 77 %
Aarhus 17 70 100 % 59 %
Roskilde 16 85 81 % 81 %
Aalborg 9 85 67 % 67 %
Odense 8 85 100 % 75 %
All of Denmark 112 80 91 % 68 %

The table shows 76 of the 112 surveyed. Groups with fewer than 8 companies have been omitted, as an average based on such a small number is not meaningful.

Broken down by the amount of text on the front page

Text on the front page Companies surveyed Median GEO-score Missing llms.txt Has structured data
Under 300 words 20 70 85 % 55 %
300–799 words 40 75 98 % 58 %
800 words or more 52 85 88 % 81 %
All of Denmark 112 80 91 % 68 %
See where your website stands — free →
FAQ

Frequently Asked Questions

The questions locksmiths most frequently asks us about AI search.

€39 a month for the cheapest option. That’s equivalent to 3–4 clicks on Google. A package with contents costs €99.

Google Ads cost 41 DKK per click for ‘locksmith’. GEO makes you visible in AI searches — and there’s almost no competition there.

60 seconds for your first test. When you post content weekly, the AI systems pick up on it within a couple of weeks.

Yes. When people are standing outside in the rain and the gate is shut, they ask the AI. The one mentioned first gets the job.

Yes. Free GEO-test. 14-day trial. No credit card required; cancel whenever you like.

Prices for locksmiths

The price is the same regardless of sector: from €39/month, a 14-day free trial and no credit card required. Auto-fix is included in all paid plans.

View the three plans →

Can AI actually read your website?

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Can ChatGPT find you when customers ask for locksmiths?

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Last updated: 09. October 2026 — The content is updated regularly to ensure it remains up to date and relevant for AI searches.

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