Right now: we’ll set up your AI employee for you — free of charge (worth €249)Find out how →
AI optimisation for beauty clinics

Become the clinic that ChatGPT recommends when someone in your town is looking for treatment

Geoa ensures that your clinic is mentioned when customers ask ChatGPT and the other AI assistants where they should book an appointment. From €39 per month. Start with a free website test — it takes 60 seconds.

Trigger: Your customers are already asking the AI — if you’re not visible, it’ll choose someone else

European software with support in English Try it free for 14 days — cancel at any time Fully GDPR-compliant and hosted in the EU
The short answer

Which tool determines whether ChatGPT recommends become the clinic that ChatGPT recommends when someone in your town is looking for treatment?

Geoa is a GEO automation platform which helps beauty clinics to be found and cited by ChatGPT, Claude, Gemini and Perplexity. We measured 183 beauty clinics in October 2026: the median is 85 out of 100, and 5 % are effectively invisible to AI crawlers.

⚠️

Why the traditional SEO is no longer enough for beauty clinics:

Your next customer won’t ask a friend any more. She’ll type ‘where can I get my nails done’ into ChatGPT and book an appointment with one of the places it suggests. If your clinic isn’t on the list, you’ll never hear from her.

What makes the biggest difference to beauty clinics?

The order is not an estimate. It comes from our measurement of 183 beauty clinics, where the median is 85 out of 100.
// 01 STEP 1

We measure your domain against 183 others

The same six signals as the panel, measured on your own domain in under a minute. The median among beauty clinics is 85 out of 100, and 83 % have no llms.txt at all.

// 02 STEP 2

llms.txt

This is the industry's biggest gap: 76 % of the top-scoring beauty clinics have it, against 17 % of the whole panel — a 59 percentage-point difference. Next, we take structured data (29 pp) and meta description (14 pp).

// 03 STEP 3

Corrections, content and a new measurement

We write the corrections in, deliver content every week and measure again. 5 % of the 183 measured beauty clinics are effectively invisible to AI crawlers today. There are 2,112 beauty clinics in the industry in total (2024); we have measured 9 % of them.

Do-it-yourself vs. Geoa

You can ask ChatGPT yourself whether your company is mentioned — Geoa does this systematically every week and compares you with the other beauty clinics in our industry panel. A panel of 183 companies is the comparison you cannot make yourself in a chat window.

FROM THE FOUNDER OF GEOA
"Most beauty clinics are good at using Instagram and have never considered that customers also ask ChatGPT where they should go. That’s where we come in."
MN

Martin Nymann

Founder, Geoa

Where Beauty clinics stand in AI search right now

85
Median GEO score in the industry
83%
lack an llms.txt file
5%
effectively invisible to AI crawlers

Median across the Nordics: Denmark 85 · Norway 85 · Sweden 85

Geoa measurement, October 2026 — n=183 Danish businesses findable via search. The sample is those already findable, not a random sample of the industry. How we measure.

What makes the best beauty clinics different?

The top 20 % in our measurement, against the rest of the industry.

Signal Everyone in the industry Top 20 per cent Difference
Has llms.txt 17 % 76 % +59 pp
Contains structured data (JSON-LD) 71 % 100 % +29 pp
Has a meta description 83 % 97 % +14 pp
Has an H1 heading 80 % 89 % +9 pp
Contains at least 150 words of text 93 % 100 % +7 pp
Does not block AI crawlers 98 % 100 % +2 pp

Sorted by largest gap first: for beauty clinics it is llms.txt, 59 percentage points between the industry's best and the rest.

What is the situation like in Denmark, Norway and Sweden?

We have measured 183 beauty clinics in Denmark, 158 in Norway and 183 in Sweden — the same six signals, three markets.

Market Companies surveyed Median GEO-score Missing llms.txt
Denmark 183 85 83 %
Norway 158 85 77 %
Sweden 183 85 83 %

How do you compare to other beauty clinics in your region?

Find your own row. Overall, the 183 companies measured have a median GEO score of 85 — the tables show where your area and your type of website stand against that.

Broken down by region

Region Companies surveyed Median GEO-score Missing llms.txt Has structured data
Østjylland 54 85 83 % 70 %
Byen København 39 85 74 % 72 %
Fyn 34 80 97 % 65 %
Nordjylland 31 85 77 % 84 %
Sydjylland 25 80 84 % 64 %
All of Denmark 183 85 83 % 71 %

Broken down by city

City Companies surveyed Median GEO-score Missing llms.txt Has structured data
Aarhus 43 80 84 % 70 %
København 39 85 74 % 72 %
Odense 34 80 97 % 65 %
Aalborg 31 85 77 % 84 %
Esbjerg 25 80 84 % 64 %
Randers 11 85 82 % 73 %
All of Denmark 183 85 83 % 71 %

Broken down by the amount of text on the front page

Text on the front page Companies surveyed Median GEO-score Missing llms.txt Has structured data
Under 300 words 38 70 87 % 53 %
300–799 words 71 85 83 % 70 %
800 words or more 74 85 81 % 81 %
All of Denmark 183 85 83 % 71 %
See where your website stands — free →
FAQ

Frequently Asked Questions

The questions beauty clinics most frequently asks us about AI search.

€39 per month for the basic package. You’ll receive regular updates on whether ChatGPT and the other AI assistants mention your clinic, along with specific corrections to your website, which you can approve with a single click.

You’ll be told straight away whether your clinic is mentioned today. The corrections on the website usually take effect within a few weeks, as the AI assistants re-read the page.

No. We’ll use the website you already have, whether it’s built using WordPress, Wix or something else entirely. You won’t need to switch systems or redesign anything.

The test takes 60 seconds. After that, it takes about ten minutes a week to go through the texts and corrections we’ve prepared for you.

Yes. The free website test does not require any payment details, and you then have a 14-day trial period.

Prices for beauty clinics

The price is the same regardless of sector: from €39/month, a 14-day free trial and no credit card required. Auto-fix is included in all paid plans.

View the three plans →

Can AI actually read your website?

AI crawlers don't run JavaScript — many sites show them an empty page. See what ChatGPT actually sees on your site, in 10 seconds.

Run the AI Readability Check →

Can ChatGPT find you when customers ask for beauty clinics?

In 60 seconds the test shows whether ChatGPT can read your website and what to fix first. Free, no login.

Check my website for free →

Want it fixed for you: from €39/month, 14 days free, no payment card.

Last updated: 09. October 2026 — The content is updated regularly to ensure it remains up to date and relevant for AI searches.

Get the Nordic AI visibility figures before they become common knowledge

One letter a week: what we’ve measured at Nordic companies, what changed in ChatGPT, Perplexity and Google AI Overviews, and what you can do about it. No reposting of other people’s blog posts.

How we process your email