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AI optimisation for dentists

Dentists: Your local dental practice is already listed under ChatGPT. What about you?

Patients ask ChatGPT, ‘Where’s the best dentist in town?’ — does your clinic appear in the answer?

Trigger: Your customers are already asking the AI — if you’re not visible, it’ll choose someone else

European software with support in English Try it free for 14 days — cancel at any time Fully GDPR-compliant and hosted in the EU
The short answer

Which tool determines whether ChatGPT recommends dentists?

Geoa is a GEO automation platform which helps dentists to be found and cited by ChatGPT, Claude, Gemini and Perplexity. We measured 151 dentists in July 2026: the median is 85 out of 100, and 1 % are effectively invisible to AI crawlers.

⚠️

Why the traditional SEO is no longer enough for dentists:

In our July 2026 scan, 94% of 161 Danish dental clinics were missing llms.txt — the key technical AI signal. Your patients ask ChatGPT — is your clinic readable to it?

What makes the biggest difference to dentists?

The order is not an estimate. It comes from our measurement of 151 dentists, where the median is 85 out of 100.
// 01 STEP 1

We measure your domain against 151 others

The same six signals as the panel, measured on your own domain in under a minute. The median among dentists is 85 out of 100, and 94 % have no llms.txt at all.

// 02 STEP 2

structured data

This is the industry's biggest gap: 97 % of the top-scoring dentists have it, against 64 % of the whole panel — a 33 percentage-point difference. Next, we take meta description (23 pp) and llms.txt (17 pp).

// 03 STEP 3

Corrections, content and a new measurement

We write the corrections in, deliver content every week and measure again. 1 % of the 151 measured dentists are effectively invisible to AI crawlers today. There are 2,155 dentists in the industry in total (2024); we have measured 7 % of them.

Do-it-yourself vs. Geoa

You can ask ChatGPT yourself whether your company is mentioned — Geoa does this systematically every week and compares you with the other dentists in our industry panel. A panel of 151 companies is the comparison you cannot make yourself in a chat window.

FROM THE FOUNDER OF GEOA
"Dentists are losing patients because ChatGPT doesn’t mention them. I’d like to help put a stop to that — so that high-quality dental practices can also be found online."
MN

Martin Nymann

Founder, Geoa

Where Dentists stand in AI search right now

85
Median GEO score in the industry
94%
lack an llms.txt file
1%
effectively invisible to AI crawlers

Median across the Nordics: Denmark 85 · Norway 85 · Sweden 85

Geoa measurement, July 2026 — n=151 Danish businesses findable via search. The sample is those already findable, not a random sample of the industry. How we measure.

What makes the best dentists different?

The top 20 % in our measurement, against the rest of the industry.

Signal Everyone in the industry Top 20 per cent Difference
Contains structured data (JSON-LD) 64 % 97 % +33 pp
Has a meta description 77 % 100 % +23 pp
Has llms.txt 6 % 23 % +17 pp
Has an H1 heading 85 % 97 % +12 pp
Contains at least 150 words of text 92 % 100 % +8 pp
Does not block AI crawlers 99 % 100 % +1 pp

Sorted by largest gap first: for dentists it is structured data, 33 percentage points between the industry's best and the rest.

What is the situation like in Denmark, Norway and Sweden?

We have measured 151 dentists in Denmark, 135 in Norway and 152 in Sweden — the same six signals, three markets.

Market Companies surveyed Median GEO-score Missing llms.txt
Denmark 151 85 94 %
Norway 135 85 90 %
Sweden 152 85 89 %
FAQ

Frequently Asked Questions

The questions dentists most frequently asks us about AI search.

€39 a month for the Starter plan — with 5 AI articles a month. Most clinics opt for the Pro plan at €99 — which provides 20 AI articles a month, ready to use.

Patients search for ChatGPT, asking for the ‘best dentist’ or a ‘dentist with good reviews’. If you don’t appear in the results, they’ll choose someone else.

No. We write about dental care and treatments — ready for LinkedIn. It takes 10 minutes a week.

Yes. ‘Dentist in Leeds’ and ‘Dentist in London’ are two different searches. We’ll target your town.

GEO-test in 60 seconds. Free for 14 days. Most people see improvements within 2–4 weeks.

Prices for dentists

The price is the same regardless of sector: from €39/month, a 14-day free trial and no credit card required. Auto-fix is included in all paid plans.

View the three plans →

Can AI actually read your website?

AI crawlers don't run JavaScript — many sites show them an empty page. See what ChatGPT actually sees on your site, in 10 seconds.

Run the AI Readability Check →

Help ChatGPT find you

It takes 60 seconds — no login and no payment card required. You get your own score set against the median of 85 for dentists.

Run the free AI Visibility Checker →

Last updated: 13. September 2026 — The content is updated regularly to ensure it remains up to date and relevant for AI searches.

Get the Nordic AI visibility figures before they become common knowledge

One letter a week: what we’ve measured at Nordic companies, what changed in ChatGPT, Perplexity and Google AI Overviews, and what you can do about it. No reposting of other people’s blog posts.

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